Why Salesforce Marketing Cloud?
Salesforce Marketing Cloud enables your marketing, sales and services departments to collaboratively manage interactions with customers across the customer lifecycle using various channels including email, SMS, push, ads, etc. Combined with a highly visual drag-and-drop functionality (Content Builder & Journey Builder) and advanced personalisation capabilities, Salesforce Marketing Cloud is a solid tool that perfectly gets the job done.
Discover the benefits of Salesforce Marketing Cloud
- Multichannel campaign orchestration
- Data driven marketing with relational database at its core
- Intuitive user experience and high-quality asset management
- Native integration with Salesforce
- Tremendous personalisation perspective using point and click tools or programmatically using AMPScript
- Automation & analytics powered by AI
- Top notch segmentation tools using SQL
- Extensive APIs and triggers to integrate with any other tool
Salesforce Marketing Cloud is made up of several marketing tools to help you get to know your customer, personalise with intelligence, and engage across the entire customer journey. You can leverage all this power to create 1-to-1 customer engagements in your company.