Google Tag Manager provides integrated management of your tags. You can add and update tags yourself without the help of a developer. This way you can measure the behaviour of your visitors on your site and get insights in conversions and statistics.
Our experts would be happy to discuss how you can use Google Tag Manager to optimise your business.
Request a demoIf you use Google Tag Manager (GTM), all the developer needs to do is place the container tags on each page. Then you can manage everything yourself via the GTM dashboard. You can add your own codes and remove or add individual tags to the container tag. There are two types: Tag Manager and Tag Manager 260. With the Tag Manager you can manage all your tags for free without editing codes, with the paid version Tag Manager 360 you can manage the tags in one place in order to control everything even better and grant access on different levels.
You can add and update your own tags whenever you want to keep track of conversions, site statistics, remarketing and more. This implementation includes the tags from Google Ads, Google Analytics and third party tags. Error checking ensures that valuable data is collected in a reliable way and you can be sure that the site is working without any problems. The access controls and workspaces allow you to collaborate with your team and even perform tests for multiple environments.
Google Tag Manager is part of the Google Marketing Platform. This is an advertising and analysis platform for optimising your marketing activities and results.
Read more hereIntracto is the partner for your tag management. Together with you, our team will determine which version of Google Tag Manager fits best within your organisation. We help with the design and implementation and translate the statistics of the behaviour of your site visitors into the right insights. Together, we make sure that your website works seamlessly.
Not sure how GTM can add value to your business? We'll take a look at the possibilities together.
Our experts regularly organise training courses on Google Tag Manager so that clients get to work with the results and statistics themselves.
We set up and integrate GTM into your online business environment, so that your website works as it should.
We help interpret the statistics and translate them into the right insights for the optimisation of your business.
