Google Data Studio

Powerful data visualisation and insightful dashboards

Google Data Studio is a free data visualisation tool that allows you to illustrate data in powerful reports and dashboards to gain data insights.

Google Data Studio

Why Google Data Studio?

Google Data Studio is a great Google reporting and data-visualisation tool and goes beyond the standard Google Analytics reports, offering a very user-friendly and interactive workflow. You link your data to a dashboard to create impactful reports that you can share with your teammates and other stakeholders to view or edit.

The power of Google Data Studio

  • Appealing and interactive data visualisations
  • Easy to link with data
  • One single data location
  • Use of data verification and permissions
  • Dynamic filters and visualisations

You can link your Data Studio reports to underlying data from various platforms such as Google Sheets, Google Ads, Google Analytics, Google Search Console ... But also to other connectors. You can transform this raw data into statistics and dimensions and then combine, filter and process them into formulas without writing code.

In the dashboard you can use templates or create your own design and convert it into a template containing diagrams, graphs, logos, images and more. You can edit the dashboard and reports individually or together with your team. Thanks to the extensive permissions system, you decide who gets access to the files to view or edit them.

Find out more about Google Marketing Platform

Google Data Studio is part of the Google Marketing Platform. This is an advertising and analysis platform for optimising your marketing activities and results. 

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Why Intracto?

Intracto is your partner in visualising your data in a clear dashboard. We transform raw data and statistics from different channels into clear reports and dashboards. We monitor these overviews and provide you with insights on what needs to be adjusted or can be improved.

Our Data & Insight Team has a great deal of experience with developing Google Data Studio dashboards for many Intracto customers. For example, we created dashboards for Kinepolis, Brussels Airport, Havep and Image Line to visualise their campaign results, gain insights into their website traffic and much more.

Tailored in-depth partnerships

Companies with a well thought-out vision for the future are increasingly asking us for flexible forms of collaboration, with a focus on the long term. This aligns perfectly with how we prefer to work: not for _our customers, but _with our customers.

We rarely think in terms of projects, but always look for in-depth partnerships, where our experts form the missing pieces of the puzzle in your organisation. Together, we examine how their knowledge benefit your company the most: working from our campuses, as an extension of your team at your office, or a balanced combination of both.

Our Google Data Studio services

Linking data

We link the data of your Google ads, social ads, sales or website's visitor results to Google Data Studio and use it to improve our efforts.


Using Google Data Studio, we create clear reports and dashboards. We can create a dashboard with your website's general statistics, but also visualise the performance of a new page or campaign. We can even create a funnel that shows how your customers navigate on your website and what their goals are.


Our experts will also be happy to help you analyse the overviews and translate them into useful insights. This way we know what is going well and what needs to be adjusted.

Supermetrics for Google Data Studio

Supermetrics is one of the best add-ons for Google Data Studio. It helps retrieving data from non-Google marketing tools such as Facebook, Instagram and LinkedIn, and then linking them directly to Google Data Studio. We have extensive experience with translating these data into clear reports.

These clients chose Intracto as their Google Data Studio partner

Get a Google Data Studio demo

Want to find out how we use Google Data Studio to add value to your business? Fill in the form and our experts will contact you as soon as possible to schedule a meeting.