Finance and Insurance

Innovating in a competitive market is one of the most important challenges in the financial sector. Our wide range of experience makes us an important partner for banks and insurance companies in terms of digital strategy, communication and platforms. Anticipating consumers’ needs and their constantly changing expectations is vital in becoming a true life partner of your customers.

Finance and insurance

Evolutions in the financial sector

Companies in the financial sector are being challenged more than ever. Customers expect a seamless experience, where their financial partner also becomes a partner in life. The way in which customers interact with your brand is constantly evolving. A multichannel approach is more important than ever. The digital transformation of the financial sector requires a new mindset throughout the entire organisation.

Intracto is a partner of the financial sector

ABN Amro
AG Insurance
Axa Bank & Verzekeringen
Klaverblad Verzekeringen

Challenges for the financial sector

Tailored services

Traditional banks and insurance companies typically have a hard time adopting new ways of serving their customers. Customer demands vary and taking the time to consider them thoroughly is increasingly important. Lacking in this department can result in potential customers shifting their attention to competitors that are more flexible and that try to figure out what customers want exactly.

Data management and personalisation

Managing personal data is a delicate matter, as identity theft and data brokerage are looming threats. Regardless of this, banks and insurance companies are expected to offer personalised service to their customers. That’s why they need to find a balance between the usage of data and the benefits it brings to customers that agree to make their personal data available.

Technological revamp

Companies in the finance sector rarely take a hard look at their technological prowess. Many large organisations are still building on the shaky foundations of the past. Today, web technology allows companies to create a strong base for their image and ensures that they can be more prepared for the future.

New technologies

Investors, entrepreneurs, directors, managers, leaders and employees are all end-users as well. Our personal lives, specifically the ways in which we try to simplify it constantly, can teach us a lot about our professional lives as well. Do we really need a bank account before we can request a loan? Why can’t we take out personal car insurance? We are constantly trying to think outside of the box to simplify people’s lives.

Developing in-house talent

Productivity, for years the most important trump card of the Belgian economy, has been declining in recent years. One of the consequences is that companies' profits and margins are under pressure, so that they often can no longer afford to attract external and therefore expensive top talent. Therefore, it is more important than ever to develop their own talent. The trend of (compulsory) working from home also brings the additional challenge of continuing to motivate and engage employees remotely.

Customer’s life partner

The role of a bank entails so much more now than ever before. Being a customer’s partner in life is necessary to create and nurture a strong customer relationship. Banks can more easily live up to customer expectations due to a plethora of information available and the ability to tailor solutions and products.

Our solutions

With a wide range of customers in the finance industry, we have gained considerable expertise in this field. Intracto is the established end-to-end partner, able to think on a strategic level and follow up with the right execution.

To become successful, the end customer and his needs are of the highest priority. That's why we opt for an integrated approach, combining strategic knowledge with high tactical awareness.


We help you develop a competitive advantage. Count on our actionable, forward-looking advice.


We create unique brands and all related assets, tailored to your needs and our constantly evolving society.


We feed your audience with the right content at the right time, in word and image, throughout the entire customer journey.


Using intelligent automation, we help you reach and convert your target audience, from leads to loyal brand ambassadors.


Our extensive tech stack guarantees freedom in development, testing, support and maintenance. Count on the best match with your project.

Why Intracto?

In a constantly evolving world, it is no longer tenable to have each part of their strategy executed by a different supplier. Complex communication and mutual competition between those suppliers is detrimental to the budget and creates unnecessary delays.

Intracto is an innovative, international digital services group. As an end-to-end partner with in-depth expertise in strategy, creation, marketing and technology, we aim to assist companies in improving their customer experience, marketing & sales performance and create new market segments.

Our approach

Independent advice

With a strong team of specialists and a wide network of partners, we always look for possible solutions with an open mind and without technological preference.

Putting the customer first

In everything we do, the end customer takes priority. Our solutions are always tailored to the users, so they add value for everyone.

Tailored partnerships

An end-to-end partnership is impossible without close cooperation. Both internally and externally. We don't like working on an island, but act as an extension of our customers. For each project, we put together the right team of experts, based on the specific needs.

Driven by results

Every day, we strive to achieve the best possible results, both for our customers as well as for ourselves. Operational excellence is key and we opt for an agile approach with measurable results.


Intracto is a group of proud experts that aim to create value and impactful change. At the start of every endeavour, our minds are set on creating the ultimate customer experience, both online and offline.

By combining knowledge in-house, we help our customers bring their projects to the next level. From strategy and technology to marketing, content and creation.

Belfius’ digital strategy

“Lacking a clear digital strategy for the next 5 to 10 years puts your company in jeopardy.”

Geert Van Mol, Chief Digital Officer at Belfius, comments on Belfius’ digital strategy. Intracto is one of their close partners when it comes to executing that strategy.

Geert Van Mol, Chief Digital Officer bij Belfius

Constantly improving and learning new things is important in the financial sector. Together with BZB-Fedafin, we launched Edfin, an educational platform designed to augment the knowledge of intermediaries in the banking and finances industry.

CEO Albert Verlinden: “At Edfin, we dare to look ahead. That is why a high-quality e-learning environment is an important part of our training platform.”

Albert Verlinden, CEO van BZB-Fedafin

Over 100 Hypotheek.winkels help people in Belgium compare their housing credit. Intracto created the backbone of the organisation: a smart application used to present credit proposals in a structured and visually appealing manner.


Blueriq is a leader on the Dutch financial market. 90% of Dutch people turn to Blueriq when conducting financial operations such as mortgages, credit, insurance, … Intracto not only tended to the rebranding, but also managed to build a platform using Gartner’s Magic Quadrant technology.


Let's discuss your ambitions

Consult our expertise to future-proof your business. Contact one of our experts for an introductory meeting.

E-book: Supercharging your digital transformation

Digitalisation is a mindset that concerns every part of an organisation. Interested in empowering your company with the right method of digitalisation? Our experts have compiled their experience in an inspiring e-book that will take your brand to the next level.

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