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Strategy
Start with an audit
An audit helps you gain perspective on:

your current marketing performance;

the quality of your platforms;

quick points for improvement.
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Business & transformation

How future proof is your business model? Together, we look at the opportunities offered by the current technological reality and make the right strategic choices.

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Communication & marketing

Knowing your customers and anticipating their needs, that's the basis of successful marketing communication. We provide valuable interactions with your customers, based on the DNA of your brand.

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Digitisation & technology

Choosing the right technologies is of great strategic importance. By understanding business processes, we help you in making these choices and turn them into a competitive advantage.

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Creation
Brainstorm about your brand
A creative brainstorm is a good starting point to:

strengthen the brand experience;

optimise your branding;

rethink your positioning;

revitalise your campaigns;

be inspired by cases.
Brainstorm with us
How we strengthen your brand

Branding Image, brand identity, look & feel, positioning

Employer branding CSR, recruitment communication, internal communication

Campaigns Television, radio, online bannering
Content
Audit your content
Clear, inspiring, converting: content is the bridge between your brand and your audience. A content audit teaches you:

Which content you are missing;

Which channels provide new opportunities;

How to optimise your content strategy;

How to reach your target groups even more efficiently.
Get an audit of your content
Tailor-made content

Content marketing Storytelling, content strategy, voice, communication, planning

Copywriting SEO, microcopy, long copy, ads, emails, scripts

Video & animation Webinars, tv commercials, infographics, educational

Social media & conversational content Strategy, content, advertising, community management
Marketing
Let's audit your marketing plan
An audit helps you find out:

whether your budget distribution is right;

whether your campaigns are performing well;

if you're collecting the right data;

how to get more ROI;

what opportunities you're missing.
Receive an audit
How we can help

Inbound marketing Lead generation, lead nurturing, customer journeys, content

Marketing automation & CRM Email marketing, user segmentation, communication flows

Data & intelligence Analytics, dashboards, market research, measurement plans

Performance marketing SEO, SEA, CRO, user tracking, affiliate marketing, research & insights

Conversational marketing Chatbots, voice assistants, live chats, conversational design
Technology
Audit your platform
An audit assesses your:

technical architecture;

security and GDPR compliance;

speed and performance;

user experience.
Receive an audit
What we develop for you

Websites User-friendly, CMS, scalability, responsiveness

E-commerce and e-business platforms B2B, B2C, integration, support, payment methods

Tailor-made applications PWAs, product configurators, internal systems, 2D, 3D, games

Product configurators 2D configurators, 3D configurators, configuration wizards, VR, AR

Discover the latest developments in the digital world

We're all about sharing knowledge. This blog is where our experts share their insights, tips and tricks. Don't hesitate to contact them if you would like to know more about what they've written.

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Grootmoederprincipe - Intracto digital agency

Content

customer journey, copywriting, inbound marketing

The grandmother principle: improve your copy with a simple trick

Want to know a little trick that will make you write better copy? And how you can apply it to your content marketing and strategy? My little trick does the job every time: the grandmother principle.

written by Pieter Moons / 13 August 2019

Let's meet

We are happy to discuss strategy, marketing, technology and creation challenges.