Using Instagram Reels within your marketing activities

The popular app TikTok is under attack. Instagram is taking the opportunity to launch its own competitor in more than 50 countries: Instagram Reels. What are chances of Reels becoming a success and (how) can you use it as a company to reach your target audience?

Instagram Reels
Bernice Degens, teamlead social media bij Intracto
Bernice Degens
Social media-expert